Embarrassing Teeth |

2022

LIT Entertainment Awards Winner - Scope Studios - Embarrassing Teeth

Embarrassing Teeth

Entrant Company

Scope Studios

Category

Broadcast and Television - Comedy

Client's Name

Capital Dental Group

Country / Region:

United States

Capital Dental Group approached Scope Studios to write and produce a new ad campaign that would resonate with viewers and lead to increased market share. Orthodontics and dental cosmetics are Capital Dental's primary offerings, so we crafted a campaign that gets right to their target's pain point. "Don't let your teeth embarrass you" is the foundation of the campaign. We imagined scenarios where you wouldn't want your "teeth" to make a scene.

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Credits

Creative Director, Scope Studios

Jean-Luc Slagle

Producer, Scope Studios

Jon Slagle

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2022